News Article ————

Creode share the excitement of becoming a finalist

Author image Published by [email protected]
Published Date 10.01.2023

Everyone in Creode is super excited that our work for SJD Accountancy has been shortlisted in the Best Integrated Campaign category.

About Us

We’re the Continuous Improvement Agency. And that means one thing; never stop striving for better results for our clients. That’s why we brought together a unique blend of strategists, developers, marketeers, and creatives to fuse technological brilliance with proven creative effectiveness; to enable us to optimise our client touch points across the marketing mix and to be a truly integrated marketing agency, accountable for a brand’s continuous improvement at every stage, every time.

The Campaign

As our CEO, Guy Weston, points out, “This campaign is a great example of Creode’s continuous improvement approach, working across all teams within the agency, showcasing our competencies and demonstrating that by taking responsibility for every element of delivery, from creative, to media development, we can deliver exceptional results and help our clients smash their targets.”

This campaign isn’t a quick fix. It was aired to better understand the audience: find them, test the creative and media to identify the most effective channels for a wider roll-out. It’s not just about building awareness, but also generating qualified marketing leads and driving more response. And of course, true to our continuous improvement approach, optimising the procedure along the way, increasing response further whilst also bringing down the cost per lead.

Continuous Improvement

This campaign has achieved great success so far. But it’s not over by any means. We are not only optimising the paid media work, but working on an updated and improved TV ad, in addition to developing our client’s website to incorporate slicker, more intuitive customer journeys and better UX. It doesn’t sound exciting, and sometimes it’s a long process – but it builds a more sustainable client-agency relationship that doesn’t rely on hit and hope marketing – but a clear pathway of measuring, testing and refining. The real excitement is in both seeing what works and optimising that—together with helping our clients sleep better at night! Yes, really!

Every client wants to get people’s heads turned, but they also want an easier working life, less stress and more clarity on their marketing plans—on which they can report back on to their boards. Winning the Best Integrated Campaign Award would be a vindication of our approach and the faith our client has shown in that approach. That’s the case with SJD Accountancy, and we are very proud that they trusted us with this and more coming soon.

Take a look at what makes Creode special here.

Creode is an independent agency with offices in Leeds and London, working with clients including Asda, Vivienne Westwood, Northern Ballet and HM Coastguard.

About Creode

As digitally integrated pioneers, we transform brands through an infinitely effective combination of technical expertise and irresistible creative marketing.

Technology shapes how humans browse, behave and buy. By engineering the science and blending it with the art of creative persuasion, Creode continuously shapes what people choose, when and why.

Fiercely independent, we’re a digitally integrated agency with a holistic approach to growing your brand—both online and in the hearts and minds of your audience.

Creode has offices in London and Leeds, and works with clients such as Asda, Skipton Building Society, Vivienne Westwood, Scope, Virgin Media, The Spectator, Sipsmith and Channel 5’s The Gadget Show.

LinkedIn | Twitter | Instagram

Share Facebook LinkedIn Twitter

Related News

Image: Meet Entyce Creative, a B Corp Certified Agency from Chester Meet Entyce Creative, a B Corp Certified Agency from Chester At Entyce, creativity is not just in our name, it’s in our nature. We are a proud certified B Corporation on a mission to make a meaningful difference to the businesses, brands and lives of the people we work alongside. We stand for purposeful creativity and believe that purpose absolutely shouldn’t just be a tagline. […] Read More
Image: We are delighting our customers by NOT despatching their orders! We are delighting our customers by NOT despatching their orders! Best Digital Tool or Software, Hattons Model Railways – Trunk Service Entering the Northern Digital Awards and being able to showcase our work among our industry peers has been a really exciting process. It’s a real honour to have been judged and shortlisted by an esteemed panel of industry experts. We’re Hattons Model Railways, a […] Read More
Image: Wildcat Digital is Shortlisted for Two Northern Digital Awards Wildcat Digital is Shortlisted for Two Northern Digital Awards Wildcat Digital exists to  help businesses punch above their weight online with bespoke SEO, PPC and Paid Social campaigns. So, we’re excited to say that we have made it through to the final stages of the Northern Digital Awards for the second year running. This year we have been shortlisted for: Being shortlisted for awards […] Read More