News Article ————

Be Found Be Chosen thrilled to be finalists at the Northern Digital Awards

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Published Date 06.01.2023

Be Found Be Chosen is a straight-talking ecommerce agency, who believe in getting the right things done. We specialise in Paid Search, Paid Social and Organic Search and are a team of highly skilled experts within those fields, who are passionate about delivering ecommerce revenue.

Our small team means clients get direct access to the person working on their account, we don’t hide behind the numbers and use a full service approach to help clients grow their businesses in the online space.

Our nominated work entailed a lot of testing, analysing and strategy, as we had to start from scratch with no historical conversion data to utilise. We implemented smart shopping, search, display and even YouTube to help us reach as many people as possible. As Ramsdens was brand new to Google Ads, many people may not have realised that they offered an Ecommerce service, so it was imperative that we got the brand out there, whilst also reaching the clients 3 month target of a 500% return on investment.

We separated campaigns out by product type and brand so we could serve highly relevant ads to people that were searching for products that Ramsdens sold. From here we could take a more focused approach by prioritising highly profitable product lines and priority products. This has served Ramsdens well and 2022 was a record breaking year for the business.

We were able to achieve Ramsdens’ target in month 3, perfectly on schedule. Since then the account has gone from strength to strength. The client has entrusted us with a 510% increase in budget, which has resulted in an 800% increase in spend since they first started Google Ads.

Jack Jahan, Head of Ecommerce, Ramsdens:

“I’ve been working with the guys for 2 years now, and I couldn’t imagine working with anyone else, they really do feel like an extension of the internal team. I trust their expertise and their knowledge of the industry. They deliver each and every month, time and time again. We consistently exceed ROAS targets and we have just had our best month ever.”

This is the first time that our agency has been nominated for an individual service award, so it’s new territory for us. We’ve always believed that we produce great work and value for our clients, which is demonstrated in our retention rate being double the industry standard. This nomination (and hopefully victory), would be a great validation of this belief, and would mean the world to our account manager Joe, who has worked tirelessly to get the results that Ramsdens desired.

A quote from Be Found Be Chosen founder, Jennifer Freeman:

“I am absolutely thrilled that our work has been recognised and nominated for PPC Campaign of the Year at the Northern Digital Awards. Joe Foley consistently produces outstanding results for our clients and his work with Ramsdens Financial is no exception. It’s been fantastic to see the partnership between our two companies flourish and see yet another example of our seamless integration into the Ramsden’s Team. Jack Jahan, Ramsden’s Ecommerce Manager has been incredibly supportive and trusting and has given our team incredible insights and resources to help us work in an incredibly effective collaborative manner. This really is a superb example of fantastic results and a winning partnership and I’m delighted that this has been recognised in this nomination.”

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