News Article ————

Newcastle brand and digital performance agency celebrate their first Northern Digital Award nomination.

Author image Published by Sue Johns-Chapman
Published Date 23.01.2023

Newcastle-based brand and digital performance agency, Radial Path is celebrating its first Northern Digital Award nomination for “Best Small Digital Agency of the Year.”

The 12-person agency works exclusively with global and scaling B2B SaaS and Telecom brands.

From the giants of the Digital Infrastructure world like Lumen Technologies whose mission is to further human progress through technology, to immersive technology company Metaphysiks, who transform human lives and institutions by merging the physical and digital worlds. Radial Path makes a point of working with businesses that share the common mission, to leave the world a better place than they found it.

As passionate brand and performance marketers, 2022 has been a record year for the agency with new business revenue increasing by 120% and existing client retainers doubling.

By consistently delivering quality services and industry-leading results, Radial Path increased one customer’s retainer by 95%. TrafficGuard, an ad fraud prevention platform part of Advertitas, listed on the Australian Stock Exchange, began with a basic content plan.

After a successful three months, TrafficGuard quickly and significantly increased the agency’s remit to include multi-channel paid media strategy and management, coordination of numerous global marketing campaigns each tailored to meet the needs of TrafficGuard’s multiple regional teams, redesign of their customer onboarding and UX plus the building of their new website and their self-service platform.

The agency’s global campaign management experience has also continued to prove transformational for clients.

Bulk Infrastructure is a great example of this. For the past two years, Radial Path and Bulk, a Norwegian-based digital infrastructure group, have worked collaboratively to increase brand awareness and lead generation. During that time we have increased the search volume for brand keywords by 245%.

Radial Path’s CEO and Founder Ruth Plater said, “By combining brand development and strategy with digital performance means we are uniquely positioned in the B2B agency space and help our clients get the edge. Regardless of being pre or post-investment, B2B brands cannot succeed without brand and digital performance unity.”

She added, “I am delighted to receive our first Northern Digital Award nomination. It is a true testament to Radial Path’s dedicated team and innovative clients.”

Discover more about Radial Path here or via our social channels.

Social Channel links



Share Facebook LinkedIn Twitter

Related News

Image: Meet Entyce Creative, a B Corp Certified Agency from Chester Meet Entyce Creative, a B Corp Certified Agency from Chester At Entyce, creativity is not just in our name, it’s in our nature. We are a proud certified B Corporation on a mission to make a meaningful difference to the businesses, brands and lives of the people we work alongside. We stand for purposeful creativity and believe that purpose absolutely shouldn’t just be a tagline. […] Read More
Image: We are delighting our customers by NOT despatching their orders! We are delighting our customers by NOT despatching their orders! Best Digital Tool or Software, Hattons Model Railways – Trunk Service Entering the Northern Digital Awards and being able to showcase our work among our industry peers has been a really exciting process. It’s a real honour to have been judged and shortlisted by an esteemed panel of industry experts. We’re Hattons Model Railways, a […] Read More
Image: Wildcat Digital is Shortlisted for Two Northern Digital Awards Wildcat Digital is Shortlisted for Two Northern Digital Awards Wildcat Digital exists to  help businesses punch above their weight online with bespoke SEO, PPC and Paid Social campaigns. So, we’re excited to say that we have made it through to the final stages of the Northern Digital Awards for the second year running. This year we have been shortlisted for: Being shortlisted for awards […] Read More